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What you are not understanding is how corps are selling fonts. The Font is garbage.


Nobody's selling this font. Cynicism in regards to corporations is a good thing but this is cynicism to the point of disconnecting from the actual underlying facts.


Not what I said. Do you think they got the font for free? They used tax payers money to hire probably a brand corp that created this font as a part of the brand.


That's one sale. Governments need design, too, and those designers deserve to be paid. Designers choosing to blur the line on sans vs serif doesn't make it a bad typeface, or some sort of corporate scam to make one sale.


Governments need good design and a versatile typeface without any shenanigans.


None are to be found here. No more shenanigans than are found in nearly every monospaced typeface in existence that sinfully mixes the exact same slab serifs and sans on the same glyphs.


The typeface is not monospaced. It is a garbage sans serif clone with some stupid sans-letters like lower case i and l that looks just ridiculous. Sweden used to use Helvetica (or some typeface very close to that). They should revert to that.


A "sans serif clone"? That phrase is utterly meaningless. I also wasn't calling it monospaced, just pointing out that there's precedent for the choices made here. It's a fine typeface, not my cup of tea, not even close to what I think of when I think of Swiss typography, but regardless of your obnoxious and unfounded opinionated take on it, regardless of my feelings on it, it's still a fine typeface. You can't even communicate what you don't like about it, just rant about corporations for some also unintelligible reason.




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