> Long term, such a poisonous culture is not a sustainable path to growth or retained profitability.
Are you sure? This feels a little bit like when I read the American capitalism is going to collapse because there are a lot of homeless people. Just because something has the effect of making some people miserable doesn't mean that it's unstable or doomed to fail. IBM, GE, Boeing, or any number of other "dinosaur" companies haven't gone anywhere. And Microsoft itself shows that even a conservative culture can manage to adapt to changing circumstances when it's necessary.
But Google doesn't intentionally have a conservative culture. They're trying to innovate, since they need to mitigate the existential risk of their undiversified revenue stream. But they're failing to innovate.
So perhaps such a conservative culture does have its merits, but claiming that Google sought those merits is post-facto rationalization of their failure to innovate. Google never intended to turn into IBM (which, btw, they havent - at least IBM has more diversified sources of revenue!).
That said, you make a good point that Microsoft itself is a counterexample. So maybe there is still hope for Google. But IMO, that hope is not aligned with the path they're currently traveling. They need to fire Sundar and make some drastic cultural changes if they want to outcompete Microsoft between now and 2035.
Sure, they're not achieving everything they want, but I think most people would be pretty happy if they just achieved a huge money-printing machine through an app store and ad exchange.
Are you sure? This feels a little bit like when I read the American capitalism is going to collapse because there are a lot of homeless people. Just because something has the effect of making some people miserable doesn't mean that it's unstable or doomed to fail. IBM, GE, Boeing, or any number of other "dinosaur" companies haven't gone anywhere. And Microsoft itself shows that even a conservative culture can manage to adapt to changing circumstances when it's necessary.