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> What is the stance of the people who work against the revenue generation of the services they consume?

Those services are fooling themselves.

Consider television. Is it immoral to mute the TV during a commercial? No. Is it immoral to go get up and get a snack or go to the bathroom during a commercial? No. TV advertisers have absolutely no expectation that TV viewers will watch their ads. So why's it that when it comes to internet advertising all the advertisers suddenly wring their hands and whine and moan about their poor business model? Ads are nonsense, I won't watch them, stop wasting my time with them, and if you want to cover costs for your service, charge me for the privilege to access it. In the meantime, if you're foolishly giving away something for free, I'm going to consume it without remorse.

The entire ad business model is nonsense, and it's not our responsibility as consumers to prop up the companies that have based their fragile fortunes on it.



I am not asking about the morality of it.

I believe consumers are in their right, moral or not, to block ads, and Youtube/Google is in their right to disable ad blockers.

I am wondering if someone has a solution because I would really be interested in hearing it.




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