A non-snarky comment is in my experience the LDS church puts a great deal of emphasis on entrepreneurship, wealth, and "excellence in all things" that leads some to do great things and others to shamelessly steal and cheat.
Fraud is an essential subcomponent of entrepreneurship. You cannot have one without the other. If I am trying to get you to invest in something, you have to swap cash today for a vague promise about the future.
This does not make it less wrong but fraud is essential.
And it's not shocking that someone from Utah starts an MLM. MLM and other scams seem to be the main industry in Utah.