I think you're right. Desensitization has to be a big factor.
I'm certain that I just _like_ text, but I've also noticed recently that I miss very large attention-grabbing print (eg. "SALE" or "FREE WIDGETS JUST GIVE US YOUR EMAIL ADDRESS") as well. I think my brain has started flagging it as misleading noise along with the rest of the detritus.
I'm certain that I just _like_ text, but I've also noticed recently that I miss very large attention-grabbing print (eg. "SALE" or "FREE WIDGETS JUST GIVE US YOUR EMAIL ADDRESS") as well. I think my brain has started flagging it as misleading noise along with the rest of the detritus.