I've been an Apple fan since 1989 (I remember the exact moment).
I have low expectation of other technology companies. But every time Apple falls the slightest bit short it's like a kick in the stomach.
There was a story about how, when Bill Gates spoke at an Apple conference, beforehand, Steve Jobs announced a new hinge on the iBook. The crowd went wild and Bill was apparently totally bemused by the reaction to such a small detail. But that's why - I expect every detail to be just right.