I hadn't thought about the rugby club in my hometown for years. I looked it up recently and some YouTuber had sponsored them [1] for stadium naming rights [2]. It's not a surprise how it ended.

[1] https://en.wikipedia.org/wiki/City_of_Derry_R.F.C. [2] https://www.newsletter.co.uk/news/mini-ladd-youtube-sensatio...